Focus on Strategy, Creativity & Execution
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About

My approach is simple:

Understand a brand’s goals. Develop a smart plan of action. Deliver a solution that generates business.

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Record of performance in developing and implementing marketing strategies, ideas, experiential production & events, communications, market research, and team-building for world-class brands. I thrive on a challenge and motivate teams with can-do attitudes to meet and exceed all expectations. I drive revenue growth, brand relevance, and audience awareness for large corporations, impactful non-profits and small businesses.

I’ve honed by expertise on “connecting the dots” - developing partnerships, producing experiential programs, and developing integrated content for iconic media brands, such as Vogue, Condé Nast, GLAAD, and Hearst Corporation. With a keen ability to interpret clients’ needs and deliver solutions, I managed successful integrated programs for both luxury and mass brands, including Cadillac, David Yurman, H&M, Estée Lauder, Wella, Nike, and L’Oréal Paris. Efforts resulted in brand awareness, consumer loyalty, and sales across fashion, beauty, luxury, automotive, and consumer goods.

Prior to moving to New York, I worked for non-profits in both Miami and Washington, D.C. as a Program Manager and Fundraiser.  Both experiences taught me the value of giving back, while learning strategic business practices that I apply to this day. Hailing from the Jersey Shore, I proudly say that I am from Atlantic City since most people have never heard of Margate. 


Feedback

Mark stood out among the Marketing team at Vogue for his ability to connect with clients and fully understand what they wanted.  More importantly, he knew how to inspire everyone around him to deliver the end result.  Smart, creative, and an all-around nice guy, Mark was a great partner to work with on our many projects together.
— Sarah Ruby, Art Director, Vogue

What impresses me most about Mark is his exemplary ability to fully harness his employers’ assets and clients’ goals to merge and access their strengths and attributes in the most effective manner.  His creative and strategic approach to projects is a true testament to his natural talent and years of experience at some of media’s most iconic brands. 
— Sandy Golinkin, Raising The Bar

Within a 10 minute conversation, Mark Hartnett knew exactly how to describe my brand and put me on the path to creating the website that I needed for my interior design business.  His expertise was priceless, and he was able to connect me with the right team to digitally edit and upload vintage photos and seamlessly create a website that had a completely cohesive appearance.   The copy Mark created for the website was intelligent and precise, yet had no hint of pretention.  Mark was professional, attentive, and responsive through the entire process. He was an absolute joy to work with!
— Ann-Marie Myers, Ann-Marie Myers Interior Design